Monday, June 10, 2019

Investor Ideas #Potcasts: #Cannabis Stocks and News - Live From New York: Interview with Scott Greiper, President and Founder of Viridian Capital Advisors

Investor Ideas #Potcasts: #Cannabis Stocks and News - Live From New York: Interview with Scott Greiper, President and Founder of Viridian Capital Advisors

Delta, Kelowna, BC – June 10, 2019 ( Newswire), a global news source covering leading sectors including marijuana and hemp stocks and its potcast site, release today’s edition of potcastsCMwith our interview of Scott Greiper, President and Founder of Viridian Capital Advisors, where we discussed Viridian Capital’s involvement in the cannabis space, what Scott has noticed in the industry so far with Viridian’s cannabis deal tracker and where he sees the market going.

Listen to the podcast:

Scott Greiper, President and Founder of Viridian Capital Advisors with Taylor Van Zant, host of potcastsCM

Scott began by discussing Viridian’s background in the cannabis space and specifically what he and Viridian have observed since the firm’s conception in 2014.

“In 2014 we opened our doors as the first FINRA licensed investment bank advisor in the cannabis industry. At that time the average cannabis investment was about $300,000, whereas in the last quarter of 2018 the average cannabis investment by company was about $42,000,000. The size of the industry, the maturation of the industry, the size of the companies and the size of the investor checks has changed to a completely different world. This is what I do though. I like to be first, I like to be early and I like to bring a very institutional approach to representing both investors and companies.”

Scott became involved in the cannabis space due to his past connections in Homeland Security, specifically in the early days of the cannabis space where cash security was the paramount issue for most cannabis companies.

Through Viridian’s cannabis deal tracker, the company has had access to several years’ worth of financial data that monitors capital raises and M&A activity in the legal cannabis industry. Thusfar, the Viridian Cannabis Deal Tracker has tracked and analyzed more than 2,100 capital raises totaling over $24 billion as well as more than 700 M&A transactions.

When asked which trends Scott has noticed so far with regards to where the money has been primarily concentrated in the past and where it is heading in the future, he pointed to cultivation, brands as well as vape technology.

“Since we’ve started, it’s been no surprise that most of the money has been going into cultivation and retail: infrastructure. You need larger scale and more production capacity as ultimately you’re going to be competing on price. So far it has been about 65 cents of every dollar which has been focused on seed to sale. What’s changed in the last year is twofold: brands are starting to be recognized by more sophisticated investor groups as the differentiator moving forward, and second to that is the vape market.”

Scott also went on to discuss the CBD market, Canada’s beverage market and how he believes cannabis technology will be one of the largest factors affecting the future market.

To find out more about Viridian Capital Advisors visit their website at:

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